About Greenup
Real Bottles. Real Money. Real Impact.
Our Story Since 2009, we've been making recycling actually worth your time in New York City. No judgment, no hassle—just turn your bottles and cans into cash while doing something good for the planet.
We Made Recycling Finally Feel Worth It
Tired of recycling feeling like a chore? So were we. That's why we built GreenUp, a recycling service that pays you on the spot and picks up from your door. No bins to haul. Just bottles and cans → cash. Our team handles everything from glass to plastic to aluminum. We've diverted billions of bottles and cans from landfills across NYC, one pickup at a time.
Simple. Fast. Rewarding.
Download our app, schedule a pickup in under a minute, and get paid when we arrive. It's recycling that actually fits your life. Do it for the Earth or the money—we don't judge. Whether you're motivated by your wallet or the environment (or both), you're making a difference. Every bottle and can you recycle with us is one less in a landfill and a few more dollars in your pocket.
We Made Recycling Finally Feel Worth It
Tired of recycling feeling like a chore? So were we. That's why we built GreenUp, a recycling service that pays you on the spot and picks up from your door. No bins to haul. Just bottles and cans → cash. Our team handles everything from glass to plastic to aluminum. We've diverted billions of bottles and cans from landfills across NYC, one pickup at a time.
Simple. Fast. Rewarding.
Download our app, schedule a pickup in under a minute, and get paid when we arrive. It's recycling that actually fits your life. Do it for the Earth or the money—we don't judge. Whether you're motivated by your wallet or the environment (or both), you're making a difference. Every bottle and can you recycle with us is one less in a landfill and a few more dollars in your pocket.
John Nichols
Tired of recycling feeling like a chore? So were we. That's why we built GreenUp, a recycling service that pays you on the spot and picks up from your door. No bins to haul. Just bottles and cans → cash. Our team handles everything from glass to plastic to aluminum. We've diverted billions of bottles and cans from landfills across NYC, one pickup at a time.
Simple. Fast. Rewarding.
Download our app, schedule a pickup in under a minute, and get paid when we arrive. It's recycling that actually fits your life. Do it for the Earth or the money—we don't judge. Whether you're motivated by your wallet or the environment (or both), you're making a difference. Every bottle and can you recycle with us is one less in a landfill and a few more dollars in your pocket.
We're on a mission…
…to turn everyday recycling into a simple, profitable habit for every New Yorker.
Along the way, we live these four values:
Ambitious
We push NYC toward zero-waste, one bottle and can at a time.
Practical
Clear, grounded advice that fits busy city life.
Impactful
Designed to deliver measurable, lasting results for people and planet.
Collaborative
Built on trust, insight and long-term partnership with our community.
We're on a mission…
…to turn everyday recycling into a simple, profitable habit for every New Yorker.
Along the way, we live these four values:
Ambitious
We push NYC toward zero-waste, one bottle and can at a time.
Practical
Clear, grounded advice that fits busy city life.
Impactful
Designed to deliver measurable, lasting results for people and planet.
Collaborative
Built on trust, insight and long-term partnership with our community.
We're on a mission…
…to turn everyday recycling into a simple, profitable habit for every New Yorker.
Along the way, we live these four values:
Ambitious
We push NYC toward zero-waste, one bottle and can at a time.
Practical
Clear, grounded advice that fits busy city life.
Impactful
Designed to deliver measurable, lasting results for people and planet.
Collaborative
Built on trust, insight and long-term partnership with our community.
Ready to Join the Movement?
Thousands of New Yorkers are already turning their recycling into extra income. Your bottles and cans are worth money—let's help you collect it.
Ready to Join the Movement?
Thousands of New Yorkers are already turning their recycling into extra income. Your bottles and cans are worth money—let's help you collect it.
Ready to Join the Movement?
Thousands of New Yorkers are already turning their recycling into extra income. Your bottles and cans are worth money—let's help you collect it.